Amazon Enhances Brand Analytics for Seller Performance

Amazon Enhances Brand Analytics for Seller Performance

Amazon Brand Analytics has undergone a significant upgrade, introducing two new features: 'Search Catalog Performance' and 'Search Query Performance'. The former provides a comprehensive view of keyword performance, while the latter tracks the conversion effectiveness of organic traffic. Combined with other useful features in Brand Analytics, sellers can more accurately analyze data, optimize listings, improve organic search rankings, and achieve brand growth. This upgrade empowers sellers with enhanced data-driven insights for better decision-making and improved performance on Amazon.

12/29/2025 Logistics
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Amazon Sellers Face New Japan Consumption Tax Rules

Amazon Sellers Face New Japan Consumption Tax Rules

This article provides an in-depth analysis of the Japanese Consumption Tax (JCT) policy that Amazon Japan sellers need to understand. It details how to correctly set product prices inclusive of tax in the Amazon Seller Central, including selecting the appropriate product tax code, setting tax rates at both the account and product levels, and addressing frequently asked questions and important considerations. This guide helps sellers ensure compliance, enhance consumer trust, and operate successfully in the Japanese market.

12/29/2025 Customs Knowledge
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Ebay to Offset USPS Rate Hikes Protect Sellers

Ebay to Offset USPS Rate Hikes Protect Sellers

USPS adjustments pose challenges for eBay sellers. eBay has introduced protection measures, including removing late delivery defects, offering grace periods for tracking uploads, handling out-of-stock transactions, and resolving 'item not received' disputes. Sellers are advised to assess operational capabilities, adjust listings, enhance communication, set reasonable estimated delivery times, and choose appropriate shipping methods. eBay is working with sellers to overcome these difficulties, continuously monitoring the situation and adjusting policies accordingly.

11/03/2025 Logistics
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Ebay Sellers Boost Sales with Datadriven Listing Strategies

Ebay Sellers Boost Sales with Datadriven Listing Strategies

This article delves into the optimization strategies for eBay product listings. It provides a detailed explanation from multiple dimensions, including titles, keywords, and images. The importance of data analysis and continuous optimization is emphasized to help sellers improve product visibility and conversion rates, ultimately achieving success on the eBay platform. The article aims to provide practical guidance for sellers looking to enhance their eBay presence and maximize their sales potential through effective listing optimization techniques.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Crossborder Keyword Tools

Ebay Sellers Gain Edge with Crossborder Keyword Tools

This article delves into the importance of eBay keywords and introduces popular keyword tools used by cross-border e-commerce sellers, such as Answer the Public, SEMrush, and Google Keywords Planner. It also shares strategies for selecting effective eBay keywords, aiming to help sellers increase product visibility, attract more potential buyers, and ultimately achieve sales growth. The focus is on optimizing keyword research and implementation for improved performance on the eBay platform.

12/29/2025 Logistics Encyclopedia
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Ebay Enhances Promoted Listings for Holiday Shopping Season

Ebay Enhances Promoted Listings for Holiday Shopping Season

eBay has introduced enhancements to Promoted Listings Advanced, including a quick setup option, simplifying ad creation. This expands ad placements, provides keyword suggestions, introduces negative phrase matching, and optimizes reporting. These improvements are designed to help sellers efficiently increase product visibility and sales during the year-end peak season. The aim is to streamline the advertising process and provide more control and insights, ultimately empowering sellers to maximize their return on investment during this crucial period.

12/29/2025 Logistics Industry Insights
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Ebay Sellers Gain Insights on Payment System Mastery

Ebay Sellers Gain Insights on Payment System Mastery

This article provides a detailed analysis of eBay's payment settings and withdrawal methods, offering a practical guide for cross-border e-commerce sellers. It covers PayPal account linking, payment preference settings, and an analysis of the advantages and disadvantages of various withdrawal methods such as wire transfer and checks. The aim is to help sellers manage their funds safely and efficiently, thereby improving the operational efficiency of their cross-border e-commerce business.

12/29/2025 International Settlement
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Ebay Sellers Gain Edge with Listing Optimization Tips

Ebay Sellers Gain Edge with Listing Optimization Tips

This article details eBay Listing optimization strategies, including current situation analysis, keyword selection, title optimization, A/B testing, and other optimization elements. By precisely selecting keywords and strategically arranging them, combined with data analysis, sellers can effectively improve listing exposure and conversion rates, ultimately achieving growth in store traffic and sales. The guide provides practical tips and techniques to enhance listing performance and drive more successful sales on the eBay platform.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Three Pricing Tools

Ebay Sellers Gain Edge with Three Pricing Tools

This article provides an in-depth analysis of three leading eBay pricing tools: Price Spectre, StreetPricer, and Price Guard. It details their working principles, advantages, disadvantages, and suitable scenarios. The aim is to help eBay sellers choose the right tool based on their specific needs, optimize their pricing strategies, improve operational efficiency, and ultimately maximize profits. By understanding the nuances of each tool, sellers can make informed decisions to enhance their competitive edge in the eBay marketplace.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Keyword Optimization Tips

Ebay Sellers Gain Edge with Keyword Optimization Tips

This article provides an in-depth analysis of eBay keyword optimization strategies, covering keyword selection, keyword database construction, and title optimization. It aims to help sellers improve product visibility and sales. The article emphasizes selecting keywords based on the listing stage, building a dedicated keyword database, and adhering to title optimization principles for more efficient operations. By implementing these strategies, sellers can enhance their eBay listings and achieve better results.

12/29/2025 Logistics Encyclopedia
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